The BMW Experience

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The all-electric BMW Experience

Experience the fascination of driving the new all electric BMW iX, i7 or iX1 and discover the beautiful surroundings and the castles of King Ludwig II. or just drive to Innsbruck or Munich for shopping

All electric cars can be charged in Schloss Elmau with 100% eco-power.

BMW iX Sports Activity Vehicle

Cutting-edge performance, technology, and luxury – with the comfort of a midsized SUV. Meet the 2022 BMW iX: the new electric standard.

BMW i Models are synonymous with visionary automobiles and a new understanding of premium mobility, coupled with a resolute focus on sustainability. The inspiring, forward-looking design of the BMW i series reflects this in many facets. It authentically visualizes the vehicles’ innovative technology and translates values such as lightness, safety and efficiency into their exterior and interior design. This creates a special aesthetic that gives the models a distinct identity. Born out of the BMW i claim to sustainability and efficiency, the design of these vehicles is very clear, reduced, homogeneous and yet dynamic. Its quiet planes, delineated by a few precise edges, appear as if cast from a single mold. The interplay of functional details and innovative solutions creates an excitingly modern design language that clearly communicates the futuristic nature of the vehicles.